No Monkey Business
What Investors Need to Know & Why
By Stuart Fowler
May 2002
ISBN: 0-273-65658-9
314 pages, illustrated
$62.50 paper original
No Monkey Business is a kick in the pants for the industry and a wake-up
call for individual investors. It shows you how to place money in the context
of setting individual life goals - making investment personally relevant. It
also counters tricks within the industry using a few essential principles, some
helpful devices and a 'code of safe practice' that will transform the way individuals
think about investment and the way they select and manage their relationships
with the industry. The code makes sense of risk, defines how to select agents,
products and services, and shows you what to pay and how to pay.
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