Economics for Business
& Management
A Student Text

Edited By Alan Griffiths & Stuart Wall
Financial Times/ Pearson Education Limited
February 2005
ISBN: 027368549X
774 Pages, Illustrated, 7 " x 9 "
$95.00 Paper Original


This book is a highly accessible text for students. It introduces the key principles of microeconomics and macroeconomics and applies them to a wide variety of situations encountered by decision makers. The book emphasizes the economic perspectives needed to understand the various functional and strategic areas of business and management.

Detailed consideration is also given to the political, legal, demographic, socio-cultural, ethical and environmental dimensions which characterize the business environment in which decision makers must operate. It is written for 1st year undergraduate courses on economics, with a business or management focus.

Features
" Students will find the approach highly interactive and engaging with activities, exercises and checkpoints throughout the text.
" A wide variety of up-to-date case study materials, drawn from many business sectors, appear in every chapter highlighting current business concerns and government issues and policies in the UK, the EU and globally. This will enable students to relate the economic theory to the real world.
" Extra questions including MCQs, essay-based questions are provided at the end of each chapter for students to test their understanding.
" Answers and responses to all questions and exercises are all found at the end of the book giving students immediate feedback.
" Students can further reinforce their understanding by using the extra questions and activities provided on the OneKey companion website at www.booksites.net/griffiths.
" Solutions, additional teaching materials and cases, plus lecture slides are provided in the OneKey password protected area for lecturers to save them time in preparation and marking.


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