Key Management Ideas
Thinkers That Changed the Management World - 3rd Edition

By Stuart Crainer
Dec. 1998
ISBN: 0-273-63808-4 (paper)
320 p.
$42.50 Paper

To be the best, managers must learn from the best. Ideas count. This edition has been substantially updated to include new sections on subjects including intellectual capital, lean production and the balanced scorecard. While this book does not seek to lessen the challenge of management, it aims to help make the trends, influences and people behind them easier to understand.

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