Smart Luck & the Seven Other
Qualities of Great Entrepreneurs
By Andrew Davidson
With Photographs by Harry Borden
Financial Times / Pearson Education
240 Pages, Illustrated, 6 3/4" x 8 1/4"
$39.50 Paper Original
Everybody wants to know why life's winners are so successful- how did they do
it?, why they do it?, what makes them different? All of us are fascinated by
the lives and backgrounds of the rich (and sometimes famous). Behind every entrepreneur
is a story. Andrew Davidson has interviewed dozens of leading entrepreneurs
over many years. He has asked the questions we all want to ask.
He has probed into their backgrounds, delved into their psyche. Compared, contrasted
and considered just what it is about them that makes them different. Here he
pulls together all the information, and takes an overall look at the bigger
picture and what we can learn from the living giants, who did it their way.
Davidson interprets the psychology of success, telling the entrepreneurs' stories
in their own words, and the words of the people closest to them. For anybody
with a will to succeed or a fascination as to how others do this combination
Table of contents: Nurtured nature, Divine energy, Sly ambition, Soft resilience,
Driven discipline, Detoured brains, Double vision, Smart Luck Featuring (among
others)- Richard Branson Anita Roddick Alan Sugar Charlie Dunstone Simon Woodruffe
Felix Dennis Reuben Singh.
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