Business Plan

Build a Great Plan for the Growing Business - 3rd Edition

By Alan West
Dec. 1998
ISBN: 0-273-63562-X
237 p.
$47.50 Paper Original


This book shows you how to develop and execute a great business plan to underpin your strategy. It demonstrates in a clear, step-by-step fashion how to make planning an integral part of your organization so that it becomes a continuous monitoring and control process.

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