Competition, Strategy & Policy
By John Lipczynski, et al.
Financial Times / Pearson Education
816 Pages, Illustrated
$97.50 Paper Original
This new edition of Industrial Organization improves on the success of the first edition, providing a strong link between the theory and analysis of industrial economics and giving real world application of the theory to the business environment. Extensive case studies provide vivid and entertaining descriptions of industrial market structures and business strategies and behavior.
This book is ideally suited to students on an intermediate or advanced level course in Industrial Organization or Industrial Economics.
PART ONE: THEORETICAL FOUNDATIONS
1. Industrial Organization: an introduction
2. Microeconomic foundations and the neoclassical theory of the firm
3. Theories of the firm
PART TWO: STRUCTURAL ANALYSIS OF INDUSTRY
4. Oligopoly: non-collusive models
5. Oligopoly: collusive models
6. Concentration: measurement and trends
7. Determinants of seller concentration
8. Barriers to entry
9. Market structure, firm strategy and performance
PART THREE: ANALYSIS OF FIRM STRATEGY
12. Product differentiation
14. Research and Development
15. Vertical Integration and Restraints
PART FOUR: ANALYSIS OF PUBLIC POLICY
17. Competition policy
18. Privatization and regulation
APPENDICES: ANALYTICAL TOOLSReturn to the Businesss Titles Home Page
Appendix 1 Mathematical methods
Appendix 2 Econometric methods
• Clear and comprehensive coverage of all major theoretical and empirical topics in industrial economics prepares students to better apply relevant economic theory.
• A wealth of up-to-date case study material referring to leading British, European and US companies enables a real-world understanding of the subject.
• Extensive coverage of empirical research related to market structure, strategy and firm performance provides an invaluable springboard for readers wishing to pursue the subject at a higher level.
• Written from a European perspective, focusing wherever possible on European Business and Industry.