So you've launched your new business. But what do you need to do now to make sure it succeeds?
This all-in-one guide will help you make sure your fledgling enterprise becomes a successful business.
Packed with all the practical, valuable and insightful guidance you need on sales, marketing, finance, service, technology and much more, each chapter includes:
· Easy-to-apply strategies for business success
· Insightful case studies from businesses that survived the first five years
· Helpful exercises and action plans
· Valuable templates for you to use
Contents:
About the authors
Acknowledgements
How to get your own questions answered
Introduction
1 Managing the business
Case study: Klaxon
2 Managing growth
Case study: Social i Media
3 Managing finances
Case study: Contraband International
4 Managing social media
Case study: The Nutty Tarts
5 Managing technology
Case study: Clarity Heating
6 Managing marketing
Case study: SnoozeShade
7 Managing sales
Case study: OneSpaceMedia
8 Managing customers
Case study: The Elite Swimming Academy
9 Managing people
Case study: Breckland Orchard
10 Managing your exit
Index
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