Understanding Business Studies
By David Needham & Robert Dransfield
648 p. illus.
Whether you are continuing your studies or starting Business Studies for the
first time at Advanced level, this book will give you the best possible preparation
for the exams. Understanding Business Studies starts from the basics and progresses
to the highest Advanced level standard and beyond. It will also help you to
appreciate and understand some of the complex issues involved in doing business
Numerous case studies with related questions or activities help you gain insight
in to the realities of business. As you work through the book you will be able
encouraged to think about the relationships between different business functions
and between the different stakeholders in a business.
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