An Introduction to Travel & Tourism
By John Ward
Financial Times / Pearson Education
224 Pages, Illustrated, 7 ½ x 10 ½"
$41.50 paper original
This is a student workbook that contains over 100 activities that include writing,
planning, designing or discussion. The text is divided into the following chapters:
What is Tourism? Planning a Holiday. Choosing the Best Place to Go. Providing
Tourism Products & Services. Working in Tourism. Do People and Places Benefit
from Tourism? Topics include: accommodations, catering, travel agents, tour
operators, weather, seaside resorts, countryside, towns & cities, cruises, tourist
attractions, guides, leisure & sports, travel jobs, catering, cultural impacts,
etc. The emphasis on the book is European travel.
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